Demonstrators and Product Promoters

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Demonstrators and Product Promoters

Careers / Demonstrators and Product Promoters

Summary Description


	Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.

Sample Job Titles

1.	Appliance Counselor

2.	Bell Ringer

3.	Brand Ambassador

4.	Collector

5.	Demonstrator

6.	Demonstrator Sales

7.	Electric-Gas Appliances Demonstrator

8.	Event Specialist

9.	Event Staff Member

10.	Exhibit Display Representative

11.	Exhibitor Sales

12.	Fashion Director, Party Plan Sales

13.	Fashion Show Director

14.	Field Merchandiser

15.	Food Counselor

16.	Food Demonstrator

17.	Goodwill Ambassador

18.	Goodwill Representative

19.	Greeter

20.	Home Demonstrator

21.	Home Service Demonstrator

22.	Host/Hostess

23.	Hostess Party Sales Representative

24.	In Store Demonstrator

25.	In-Store Demonstrator

26.	Independant Associate

27.	Knitting Demonstrator

28.	Meat Products Demonstrator

29.	Merchandiser

30.	Newcomer Hostess

31.	Party Demonstrator

32.	Party Director

33.	Party Plan Dealer

34.	Party Plan Demonstrator

35.	Party Plan Sales Agent

36.	Party Plan Sales Consultant

37.	Party Plan Sales Director

38.	Party Plan Sales Host/Hostess

39.	Party Plan Selling Distributor

40.	Party Planner

41.	Presentation Team Member

42.	Product Ambassador

43.	Product Demonstrator

44.	Product Specialist

45.	Retail Sales Merchandiser

46.	Sales Exhibitor

47.	Sandwich Board Carrier

48.	Sewing Demonstrator

49.	Sewing Techniques Demonstrator

50.	Welcome Hostess

51.	Welcome Wagon Hostess

Job Tasks

	Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services. Explain technical product or service information to customers. Demonstrate products to consumers.

	Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products. Distribute promotional literature or samples to customers.

	Keep areas neat while working and return items to correct locations following demonstrations. Clean work areas.

	Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.

	Sell products being promoted and keep records of sales. Maintain records of sales or other business transactions. Sell products or services.

	Set up and arrange displays or demonstration areas to attract the attention of prospective customers. Set up merchandise displays.

	Suggest specific product purchases to meet customers' needs. Recommend products or services to customers.

	Transport, assemble, and disassemble materials used in presentations. Set up merchandise displays.

	Identify interested and qualified customers to provide them with additional information. Identify potential customers.

	Visit trade shows, stores, community organizations, or other venues to demonstrate products or services or to answer questions from potential customers. Demonstrate products to consumers. Answer customer questions about goods or services.

	Practice demonstrations to ensure that they will run smoothly. Demonstrate products to consumers.

	Train demonstrators to present a company's products or services. Train sales personnel.

	Prepare or alter presentation contents to target specific audiences. Develop content for sales presentations or other materials.

	Learn about competitors' products or consumers' interests or concerns to answer questions or provide more complete information. Gather customer or product information to determine customer needs. Study product information to acquire professional knowledge.

	Instruct customers in alteration of products. Advise customers on the use of products or services.

	Research or investigate products to be presented to prepare for demonstrations. Study product information to acquire professional knowledge.

	Recommend product or service improvements to employers. Recommend products or services to customers.

	Provide product information, using lectures, films, charts, or slide shows. Deliver promotional presentations to current or prospective customers.

	Contact businesses or civic establishments to arrange to exhibit and sell merchandise. Contact current or potential customers to promote products or services.

	Work as part of a team of demonstrators to accommodate large crowds. Demonstrate products to consumers.

	Wear costumes or sign boards and walk in public to promote merchandise, services, or events. Model cosmetics, clothing, or accessories.

	Stock shelves with products. Stock products or parts.

	Develop lists of prospective clients from sources such as newspaper items, company records, local merchants, or customers. Identify potential customers.

	Write articles or pamphlets about products. Develop content for sales presentations or other materials.

Work Activities

Importance	Work Activity

Communicating with Supervisors, Peers, or Subordinates — Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

Getting Information — Observing, receiving, and otherwise obtaining information from all relevant sources.

Performing for or Working Directly with the Public — Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

Identifying Objects, Actions, and Events — Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Monitor Processes, Materials, or Surroundings — Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.

Establishing and Maintaining Interpersonal Relationships — Developing constructive and cooperative working relationships with others, and maintaining them over time.

Documenting/Recording Information — Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.

Communicating with Persons Outside Organization — Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

Evaluating Information to Determine Compliance with Standards — Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards.

Thinking Creatively — Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

Organizing, Planning, and Prioritizing Work — Developing specific goals and plans to prioritize, organize, and accomplish your work.

Scheduling Work and Activities — Scheduling events, programs, and activities, as well as the work of others.

Selling or Influencing Others — Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Updating and Using Relevant Knowledge — Keeping up-to-date technically and applying new knowledge to your job.

Analyzing Data or Information — Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.

Inspecting Equipment, Structures, or Material — Inspecting equipment, structures, or materials to identify the cause of errors or other problems or defects.

Processing Information — Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.

Interacting With Computers — Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Assisting and Caring for Others — Providing personal assistance, medical attention, emotional support, or other personal care to others such as coworkers, customers, or patients.

Performing General Physical Activities — Performing physical activities that require considerable use of your arms and legs and moving your whole body, such as climbing, lifting, balancing, walking, stooping, and handling of materials.

Developing Objectives and Strategies — Establishing long-range objectives and specifying the strategies and actions to achieve them.

Handling and Moving Objects — Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.

Making Decisions and Solving Problems — Analyzing information and evaluating results to choose the best solution and solve problems.

Performing Administrative Activities — Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.

Interpreting the Meaning of Information for Others — Translating or explaining what information means and how it can be used.

Training and Teaching Others — Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.

Guiding, Directing, and Motivating Subordinates — Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.

Judging the Qualities of Things, Services, or People — Assessing the value, importance, or quality of things or people.

Estimating the Quantifiable Characteristics of Products, Events, or Information — Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity.

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